With over 15 years across finance, operations, and business transformation, I've led cross-functional teams, restructured departments, built offshore operations, and driven hundreds of thousands in savings. I bring a data-driven, people-first approach to every organisation I work with.
From Finance Foundations to Operational Leadership
I started my career in finance — crunching numbers, building reports, and learning what makes a business tick from the inside out. Over a decade in wealth management and institutional investing gave me a deep understanding of financial rigour, data analysis, and commercial decision-making.
But I wanted more than spreadsheets. I saw how operations, people, and processes could transform a business — so I made the leap. I moved into a Head of Operations role at a fast-growing digital marketing agency, and within four years I'd been promoted twice, eventually leading group operations across the UK and Southeast Asia.
Along the way, I've restructured finance departments, built offshore teams from scratch, led M&A due diligence, launched new revenue streams, and introduced AI-driven tools to modernise how teams work. I'm at my best when I can walk into a business, understand what's really going on under the hood, and make it better.
People-First Leader
I listen more than I talk. I've built, mentored, and restructured teams — and my hiring track record speaks for itself.
Data-Driven Decisions
Give me a spreadsheet and I'll give you a story. I use data to find root causes, challenge assumptions, and drive real outcomes.
Systems Thinker
I look at businesses holistically — not just the symptom, but the root cause. I connect the dots across departments, data, and people.
Career Journey
15 Years of Growth & Impact
Wealth Management2010 – 2017
Institutional Investment2018 – 2019
Digital Marketing2020 – 2025
2010 – 2015
Accounts Assistant → Management Accountant
Investment Management Firm, London
Started in finance, quickly progressed. Took on cost analysis projects that caught the CEO's attention. Hired my first team member. Built the commercial foundation that drives everything I do today.
2015 – 2017
Senior Finance Specialist
Wealth Management Group, London
Led the restructuring of a multi-million pound bonus framework with 89% stakeholder approval. Resolved a compliance breach securing £1.5m in client remediation. Streamlined revenue recognition, saving 2 FTE days per month.
2018 – 2019
Finance Analyst
Institutional Investment Firm, London
Shifted to institutional investing. Shortened month-end close by 30%. Led the offshoring of revenue operations to India. Developed management reporting packs for senior leadership.
2019 – 2020
Consultant
Freelance, London
Delivered cost savings for a government agency through process redesign. Advised start-ups on go-to-market strategy. Built automated workflows. Earned certifications in digital marketing, analytics, and business strategy from Wharton, Google, and HubSpot.
2020 – 2023
Head of Operations
Digital Marketing Agency, London
The career pivot. Joined a fast-scaling agency and built operational infrastructure from the ground up. Managed 6 department heads and 40+ indirect reports. Won Innovator of the Year in my first year. Developed KPI frameworks, progression systems, and hybrid working models.
2023 – 2025
Director of Operations → Group Operations Director
Digital Group, London & Southeast Asia
Promoted to lead group operations across UK and international offices. Oversaw HR, IT, Finance, Legal, Recruitment, Client Services, and Media. Built an offshore team from 1 to 10. Led M&A due diligence across multiple countries. Delivered £250K+ in annual savings.
Now
What's Next
I'm ready for my next challenge — an organisation where I can bring operational clarity, financial rigour, and a people-first mindset to drive real transformation.
Impact & Results
The Numbers Speak for Themselves
£250K+ Annual Savings
Cost Optimisation
Delivered over a quarter of a million in annual savings through cost cutting, process redesign, smarter vendor negotiations, and operational restructuring — without sacrificing quality or morale.
Offshore Team: 0 → 10 in 6 Months
International Scaling
Established an offshore hub from scratch in Southeast Asia, scaling to a fully operational team of 10, achieving £100K+ in annualised savings while maintaining service quality.
85% Recruitment Cost Reduction
Process Transformation
Revamped the entire recruitment function by bringing it in-house and redesigning processes. Cut costs by 85%, improved hire calibration, and reduced staff turnover significantly.
Finance Department Restructure
Operational Efficiency
Restructured the finance function end-to-end, saving £80K per annum and cutting monthly close time by 5 full business days. Created the company's first comprehensive financial dashboard for leadership.
Innovator of the Year
Recognition
Won the company's Innovator of the Year award in my first year as Head of Operations — for introducing new systems, processes, and ways of working that transformed how the business operated.
SEO Department Turnaround
Revenue Growth
Stepped into an additional role leading the SEO department. Despite no prior direct SEO management, increased the department's gross margin by 10% within 9 months through better processes and team management.
AI & Modern Tools
Not Your Traditional Ops Leader
I believe operations leaders need to be at the forefront of how AI is reshaping the way we work. I don't just talk about AI — I use it daily to make better decisions, move faster, and build things that would have taken entire teams just a few years ago.
01
AI-Assisted Decision Making
I use AI tools for research, data analysis, and strategic thinking. From market research to financial modelling — AI accelerates the quality and speed of operational decisions.
02
Process Automation
I've built automated workflows using Zapier and AI-powered tools to eliminate repetitive tasks, streamline reporting, and free up teams to focus on high-value work.
03
Operational AI Integration
From introducing AI to save time on client calls to building centralised reporting dashboards, I look for practical, high-impact ways to bring AI into day-to-day operations — not for the sake of it, but because it works.
When I'm not optimising operations, most of my time is spent being a dad. Beyond that, I'm genuinely curious about a lot of things — from how markets move to how technology is shaping the world around us.
📈Personal Finance & Investing
💻Consumer Technology
🚗Cars
✈️Travel & Adventure
🏋️Gym & Hiking
🎾Watching Tennis
Let's Connect
Interested in working together?
I'm open to Operations Director, COO, Head of Operations, and Chief of Staff opportunities — as well as strategic consulting engagements. If you think I could bring value to your organisation, I'd love to hear from you.
